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Digging into Facebook metrics
Struggling with Facebook/Meta's metric definitions? Discover the true meaning of 'Link Clicks' in Facebook ads, including how Carousel ad swipes might impact your data. Get clarity and stay updated with the latest insights from 7DOTS.
Read moreMaximise LinkedIn Campaign ROI with Retargeting
Discover how LinkedIn retargeting can boost your campaign ROI. Learn best practices, setup processes, and proven strategies to target specific audiences and achieve higher conversion rates. This guide provides insights and real-world examples for successful LinkedIn marketing.
Read moreHow do you continue marketing in a recession? (And why you should)
We’re in the midst of a growing cost of living crisis and an impending global recession (all fun stuff). This forces businesses into survival mode, and we all know what happens now: business leaders begin to cut the marketing budget.